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Technology Distribution Channels Understanding And Managing Channels To Market PDF, ePub eBook

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BOOK SUMMARY :

This item technology distribution channels understanding and managing channels to market set up a giveaway customers who bought this item also bought page 1 of 1 start over page 1 of 1 this shopping feature will continue to load items in order to navigate out of this carousel please use your heading shortcut key to navigate to the next this book represents the best part of thirty years personal and shared experience working with distribution businesses of all types in a variety or roles starting initially as a accountant with arthur andersen though to the last twenty two years as management consultant with via international a firm that specialises in routes to market strategy and implementationget this from a library technology distribution channels understanding and managing channels to market julian dent using numerous examples from global technology corporations technology distribution channels explores the chain that makes products and services available for market and explains how to make the distribution channels explains how to get your products and services to market through the best routes or distribution channels it covers the whole process including accessing and servicing markets and customers controlling brands creating differentiation and improving the business distribution model this book explores the way in which a business can make money from its distribution using numerous examples from global technology corporations technology distribution channels explores the chain that makes products and services available for market and explains how to make the most of each step of the process by defining the role and significance of the various partners involved including distributors wholesalers and final tier channel players the

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